Marketing, Branding & PR

Marketing is one of the main pillars in driving a brand forward – which is why we believe it’s essential to ensure that all voices are heard. Shaping consumer behaviour and perception is an inherent benefit that comes with the power of marketing, however tone-deaf messaging and lack of representation can exclude potential customers and alienate existing ones.

Inclusive Consultancy will refresh your marketing, branding and PR to suit a diverse customer base.

Focus areas include:

  • Market research on targeted consumers – looking at buying habits, values, ideals and perception
  • Review of user experience
  • Cultural fluency and relevancy
  • Strategy development
  • Narrative and messaging development
  • Brand positioning
  • Pro-active and reactive crisis support
  • Reputation management